The visual identity reflects Justbank’s commitment to simplicity and efficiency. By partnering with leading tech providers and rethinking traditional banking norms, Justbank delivers a seamless banking experience to its clients.

This ethos is translated into a clean, modern identity system featuring minimal sans-serif typography, a bold colour palette, and a graphic language built around linework.

At the core of the identity is a versatile logo suite, including both a logotype and logomark (keep an eye out for the wink). The chosen typeface, Gilroy, reinforces the brand’s contemporary and approachable character.